APPS

Globe Community takes on digital media

According to Globe customer experience head Chris Lipman, the community portal has been making an impact with customers as more and more are turning to Globe Community for answers to product, promo, or customer service questions.

Globe Community, the online community of Globe Telecom, has announced that it reached several milestones three months after its initial debut in cyberspace.

Globe and Lithium officials led by Globe president Ernest Cu (4th from left) and Lithium SVP for APAC Charles Hough (far left) celebrate the milestones of Globe Community. With them are, from left, Lithium director of marketing for APAC Imogen Riley, Globe customer experience management Chris Lipman, and customer communication head Miggy dela Cruz

Globe and Lithium officials led by Globe president Ernest Cu (4th from left) and Lithium SVP for APAC Charles Hough (far left) celebrate the milestones of Globe Community. With them are, from left, Lithium director of marketing for APAC Imogen Riley, Globe customer experience management Chris Lipman, and customer communication head Miggy dela Cruz

A first in the Philippines, Globe Community allows Globe subscribers or potential customers interact, discuss, and resolve Globe-related concerns and topics on the digital space. Globe Community has over 3,000 members after approximately three months of opening to the public.

The site enables customers to help other customers with knowledge and insights on everything Globe. It attracts an average of over 860 unique visitors and over 3,300 page views per day or over 25,000 unique visitors and over 99,000 page views per month. It has close to 4,000 responses from more than 642 different topics with over 1,400 ‘thumbs up’ given to different users with helpful answers.

According to Globe customer experience head Chris Lipman, the community portal has been making an impact with customers as more and more are turning to Globe Community for answers to product, promo, or customer service questions. “Considering these are customers helping other customers, the fastest time a concern has been answered is under two hours. We already have accepted solutions to queries posted in the Community. With this, customers no longer have to go to a Globe Store or call the hotline to have their concerns answered. Globe Community is accessible via internet anywhere anytime of the day.”

“With more people turning to online channels and social media to get feedback on Globe-related issues, we put up the Globe Community to find solutions and answers to commonly-asked questions quicker and easier, as well as to forge interaction among Globe and non-Globe subscribers for knowledge-sharing and community-building purposes. Globe Community is now starting to offer Globe Community exclusives, or special deals offered to Community members only. We are also launching Interest Groups where members can talk about their hobbies like travel, food, photography, etc.,” Lipman added.

Posts in the Globe Community are user-generated content such as tips and tricks, concerns that other customers can help resolve, tutorials, step-by-step guides, infographics, videos, as well as new ideas to better use Globe services and promos. To maintain a healthy discussion of topics, all comments submitted via the Globe Community website are reviewed by a moderator.

To register to Globe Community, a user can go to community.globe.com.ph, click on either the ‘Register’ or ‘Connect to Facebook’ from the top-right section of the website. Once registered, simply click on ‘Join the Conversation’ to login.

Globe Community is powered by Lithium Technologies Inc..

Globe is a leading full service telecommunications company in the Philippines with an entire suite of products and services including mobile, fixed, broadband, data connections, internet and managed services. Its principals are Ayala Corporation and Singapore Telecom who are acknowledged industry leaders in the Philippines and in the region.

For more information, visit www.globe.com.ph.

 

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