Lazada Philippines will culminate its Online Revolution sale in a 3-day Grand Christmas Sale finale on December 10 – 12.
Lazada CEO Inanc Balci: “Lazada Philippines aims to be the destination for effortless Christmas shopping with its low prices on its 1.2 million products.”
Lazada CEO Inanc Balci shares that the online shopping mall broke its sales records during the kick-off of the month-long sale event last November 11, generating 2.4 million visits and over 120,000 items purchased on its website and mobile app in a single day. Sales increased six times over the October average.
12 Peso Deals
According to Balci, 5,000 units of smartphones and 4,500 packs of disposable diapers were sold during the month-long Online Shopping revolution which kicked of on November 11. Balci added that 60% of the orders were made via mobile devices and that 70% of the total orders came from the National Capital Region.
The e-commerce giant expects to surpass these numbers before the year ends as it reveals further markdowns on its holiday bestsellers during the upcoming sale on December 10-12.
Shocking Deals
Balci says that discounts during the Lazada Grand Christmas Sale will be up to 95% off and will feature new Shocking Deals, P12 Deals, and P99 Deals.
Balci explained that Shocking Deals will feature popular branded items at half price including an Apple iPad Mini 2 Retina (16GB); other products include a Hoverboard and a MyView 40’’ Full HD LED TV with limited quantities as chosen by our customers on social media.
The links to the 12 Peso Deal items will with be announced on Lazada’s social media accounts. Items that will be available for P99 include bestsellers like the Push Up Pro fitness gear and the popular Hands-free Toothpaste Dispenser, according to Balci.
Balci notes that purchases made during the sale period may qualify for raffle draws to win Cebu Pacific airline tickets to international destinations as well as a brand new Hyundai Eon in the grand draw. BDO cardholders are also entitled to additional discounts on December 10-12.
Christmas shopping trends
Based on the items Filipinos bought via Lazada, the most popular categories during this Christmas season are mobile & tablets; home & living; TV, audio/video, & gaming gadgets; and home appliances. The most popular brands include Alcatel, Hanabishi, Belo, Fujidenzo, Tribal, Dowell, Tomato, and Starmobile.
The most popular products are the Alcatel Flash 2 16GB; portable folding table; Cherry Mobile Alpha Morph 10″ laptop; and rechargeable police flashlight.
