Robinsons Bank accelerated its digital initiatives while continuing to put customers at the heart of their business development.
As a testament to this, Robinsons Bank was awarded the Omni-Experience Innovator Award for its RBank Sign Up in the recently concluded IDC Digital Transformation Awards 2020 Philippines held by leading IT market research and advisory firm International Data Corporation (IDC). Similarly, it was also recognized by the International Business Magazine as the Most Innovative Retail Banking Product — Philippines 2020.
The RBank Sign Up app is one of the newest products launched during the pandemic as a response to the needs of many Filipinos. The Sign Up capability lets customers open a bank account through an all-digital and online process. With just one (1) ID card, e-KYC, and internet connection, customers are sure to have their account details within minutes of completing the application.
“Robinsons Bank takes customer-centricity seriously. Traditional banks develop processes just to re-engineer themselves internally but nowadays we are re-engineering primarily to improve our customer’s experience and to enable them more in a digitized environment,” Mr. Ramon Abasolo, RBank’s Chief Digital Officer explains that one of the main drivers for this initiative is to service the needs of their clients.
Through the app, customers can now open a Simple Savings Deposit Account, Regular Savings Account, Passbook Savings Account, and a Payroll Account with unique paths depending on the selected bank product.
“RBank Sign Up’s fully digitized and agile banking process helped clients utilize online banking at their own convenience. The variety of products offered in just one single app made it more beneficial not only for personal banking, but also for corporate clients and soon to sole proprietors and micro-enterprises. As the pandemic changed the way how we do banking, it only showed that they are more than ready for the future of banking.” Lilibeth Agudo, Market Analyst and DX Awards Lead for IDC Philippines, states.
RBank’s mobile banking has taken a new form with the new RBank Digital!
It has been designed to give users a smooth experience with its user-friendly and more responsive interface. Being a full-featured mobile banking application, the RBank Digital gives users the power to do all of their banking needs anytime and anywhere.
Easily enable the RBank QuickR to generate a unique QR code to accept payments or fund transfers via cashless and cardless transactions.
Skip the hassle of enrolling billers online because RBank Digital has over a hundred listed billers– from utilities (electricity, water, cable) to insurance, and more!
Furthermore, there’s nothing more convenient than being able to monitor all accounts in one place. Manage your savings account, credit cards, Time Deposit accounts, and more in just a single RBank Digital account.
Ensuring safety and security at all times, the new mobile banking app has security features which users can enable and manage, allowing them to have full control of their bank accounts!
With the significant boost in digital transactions that the Bank has seen in the past months, expect more to come as Robinsons Bank continuously rolls out digital initiatives putting the customer at the center in all its innovations.
Robinsons Bank is the financial services arm of the JG Summit Group of Companies, one of the largest conglomerates in the Philippines. It currently ranks 18th among universal and commercial banks in the country, with assets amounting to Php 131.088 Bn as of December 2019. The Bank is recognized as the Fastest Growing Commercial Bank in the Philippines for 2020 by the Global Business Outlook; and the Best Commercial Bank in the Philippines for 2020 by the International Business Magazine. RBank was also recognized as an Outstanding Employer at the PH Best Employer Brand Awards 2020.
