Connect with us

Hi, what are you looking for?

Printers

Trade in your old Brother products and get up to 30% off on new printer

The trade-in program, which started in 2007, invites customers and users to visit the Trade-in Madness Promotion Booth in SM North EDSA Cyberzone on the said dates. Simultaneously, the promo roadshow is also available in different locations such as Davao Digital Interface, SM City Clark, and SM City Daet, with more sites in the coming weeks.

Customers of Brother Philippines are given the opportunity to avail of exclusive discounts and eco-friendly upgrades if they participate in its Trade-in Madness Promotion roadshow to be held until October 31 nationwide. It is an annual program where customers can trade in their working or non-working printers, scanners, and other printing products, regardless of brand or operational condition for up to 30% discounts when purchasing new Brother printers.

The trade-in program, which started in 2007, invites customers and users to visit the Trade-in Madness Promotion Booth in SM North EDSA Cyberzone on the said dates. Simultaneously, the promo roadshow is also available in different locations such as Davao Digital Interface, SM City Clark, and SM City Daet, with more sites in the coming weeks.

Glenn Hocson, president at Brother Philippines, said the purpose of the campaign is to give value to their loyal customers who are patronizing their products and to promote environmental sustainability through responsible disposal of unused printing products.

“By participating in the Trade-in Madness promo, customers are not just upgrading their devices, they are also making a conscious choice that resonates with the planet,” shares Hocson. “This campaign is our commitment to empowering individuals with cutting-edge technology while nurturing a mindset of environmental consciousness,” he added.

Advertisement. Scroll to continue reading.

Apart from performing its duty as an environment-friendly company, Brother aligns itself with the United Nations’ Sustainable Development Goals (SDGs), a campaign which focuses on SDG 12 Responsible Consumption and Production as well as SDG 13 Climate Action. For Brother, its campaign is focused on waste reduction and minimization in its operations.

As part of its SDGs, Brother makes sure it is a responsible producer and user of its products. Hocson said they break down their materials-plastic and even metals. They patnered with the Department of Environment and Natural Resources (DENR) – accredited company Envirocycle to break down these product materials and resell the metal for recycling, and the plastic to be used as raw materials. What remains is the powder which they sell as raw material for making cement.

Meanwhile, while many companies closed operations during the pandemic, Brother opted to establish a concept store, a one-stop shop for providing quality services to customers where all Brother products, including consumables and accessories can be found. Today, the company has a total of six concept stores – three in Metro Manila (SM North EDSA, SM South Mall and SM Fairview), one each in Cabanatuan, Cagayan de Oro and in Davao. Working together with its dealer-partner Octagon Superstore, there are four additional concept stores to be opened in March next year.

Aside from attending to the needs of Brother’s customers, the concept store is also the venue for all Brother’s activities such as the loyalty program and the trainings or demonstration.

Advertisement. Scroll to continue reading.
Advertisement
Advertisement
Advertisement

Like Us On Facebook

You May Also Like

ELECTRONICS

Cherry Philippines is now offering a range of IoT products that can transform a regular home into a smart home such as smart locks,...

HEADLINES

The platform hopes to further its goals at the first-ever Loot Fair.  A cross between a convention and a conference for creators, the Loot...

COMPUTERS

The Acer Vero HL6810ATV comes with an Acer-exclusive Android TV embedded dongle design, giving users access to smart home features at their fingertips. 

HEADLINES

The academy concluded with an engaging Photowalk activity that allowed attendees to apply their newfound knowledge and capture stunning images, further solidifying the sense...

COMPUTERS

The system supports up to 96GB of DDR5 memory and features a superfast M.2 2280 PCI-E NVMe Gen-4x4 SSD. Connectivity options comprise of a...

HEADLINES

The new investment to build new cloud and AI infrastructure across key international markets also aims to enhance the cloud and AI product suite...

HEADLINES

In a reshaping of its portfolio, ATRAM has rebranded and optimized the newly acquired funds, reflecting a commitment to providing diversified investment options that...

HEADLINES

Under the theme 'Unfolding the Intelligent Future,' ZTE showcased a comprehensive portfolio of ICT products and solutions, featuring 5G wireless, transmission, fixed network, maintenance...

Advertisement