Connect with us

Hi, what are you looking for?

APPS

‘Twitter Lite’ launched with Globe, Smart

In recognition of the Pinoy’s penchant to be always informed with what’s going on, Twitter partnered with telecom giants Globe Telecom and Smart Communications to launch “Twitter Lite”, which – as the name suggests – is a lighter version of the app.

Harvey Libarnes (Smart Communications VP, Digital Products and Partnership), Tina Pang (Twitter SEA Head of Sales), Dwi Adriansah (Twitter SEA & Australia Head of Business Development), Popo Yambao (Globe Telecom Prepaid Brand Director)

In recognition of the Pinoy’s penchant to be always informed with what’s going on, Twitter partnered with telecom giants Globe Telecom and Smart Communications to launch “Twitter Lite”, which – as the name suggests – is a lighter version of the app.

Harvey Libarnes (Smart Communications VP, Digital Products and Partnership), Tina Pang (Twitter SEA Head of Sales), Dwi Adriansah (Twitter SEA & Australia Head of Business Development), Popo Yambao (Globe Telecom Prepaid Brand Director)

Just to be clear, Twitter Lite is not an app; instead, it’s a way of accessing Twitter via a mobile browser. The main difference with Twitter versus Twitter Lite is that the latter uses the Progressive Web App technology, which allows users to access Twitter with up to 70% data saving and 30% launch time. It also takes less than 1MB memory on mobile devices.

First launched in Indonesia two months ago, Twitter Lite responds to the “Filipinos’ desire to know the news as they unfold,” said Popo Yambao of Globe. “Pinoys spend from three hours per day online. In this connected world, we want to know (about everything) real-time. And here, Twitter plays a role.”

Twitter Lite features include: SMS notification from Globe and Smart; ability to enable data saver mode to enjoy real-time content in a more affordable manner; ability to receive push notifications on Android; offline support; and availability of Twitter Lite in home screen (for shortcut).

With Twitter’s partnership with Globe Telecom and Smart Communications, Twitter Lite is expected to reach over 120 million mobile subscribers in the Philippines, including those living in outlying islands and rural areas.

Advertisement. Scroll to continue reading.

Globe will be promoting Twitter Lite through a custom Twitter timeline t.co/GlobeEntertainment and Twitter data pack through SMS marketing and USSD menu browser to their subscribers. Meanwhile, Smart will offer a custom Twitter timeline t.co/SmartEntertainment and Twitter data pack through SMS marketing to their subscribers, as well as expose Twitter Lite on the Opera browser speed dial.



Advertisement
Advertisement
Advertisement

Like Us On Facebook

You May Also Like

HEADLINES

Under the DSA, Globe and GoTyme may share with digital bank GoTyme information about mobile numbers potentially used by fraudsters, including names, addresses, and...

HEADLINES

Located 7 kilometers off the southeastern tip of Negros Oriental, the SIAB navigated challenging waters to reach Apo Island to give students and teachers...

HEADLINES

The tablets are equipped with the Digital Thumbprint Program, Globe’s award-winning digital literacy and digital citizenship modules, and AI tools.

Phones

Specially designed to give you unrivaled productivity and creativity, the Samsung Galaxy S25 Series comes with groundbreaking AI features, including Samsung’s most powerful AI...

GAMING

Smart Communications, Inc. (Smart), a leading mobile services provider, partnered with MOONTON Games to launch the Mobile Legends: Bang Bang (MLBB) Professional League (MPL)...

HEADLINES

A leveled-up 5G connectivity, Smart 5G Max features significantly faster speeds for uploading and downloading, and ultra-low latency, providing customers with amazing mobile experiences.

HEADLINES

Through the GlobeOne app, users of All-New GPlan PLUS 999 to 2499 can use Data Swap to convert their plan allowance into a variety...

HEADLINES

Telepreneur Corp. or TPC is a leading direct selling company of network load. Smart Communications, Inc. (Smart) continues to strengthen its partnership with TPC...

Advertisement