Aiming to broaden its reach and presence in the country, enterprise and networking solutions provider Ardent Networks, Inc. (ANI) bared its plans to grow its business.
Already – according to Anthony Joseph de Jesus, ANI’s VP for product management, marketing and services – the company is eyeing expanding its business portfolio and service offerings in response to the needs of customers; as well as look for partners to develop products that “can contribute to the advancement of technology”.
“We will look for more solutions that we can bring in the country. What solutions we see abroad, we will try to bring it here to help meet the requirements of our customers,” De Jesus said.
Paul Roderick Lopez, VP for sales at ANI, said that the company will focus on enterprise solutions, specifically “new solutions that will be in demand one or two years from now”. He also said that ANI will look for partners that can provide services to the products they are carrying.
For her part, Sharlene Yu, VP at ANI, said that the company is partner-centric. “Systems integrators, one of company’s partners aside from resellers and vendors, are businesses that have business problems. We will recognize their problems and concerns, and deliver solutions to them.”
With clients consisting of SOHO, SMEs as well as large enterprises, ANI will also provide services, such as maintenance and on-site support, trainings and consultations. This is to “address the pain points in all industries,” Yu said.
Asked which ANI’s products will have big potential in the market, De Jesus said its Cisco products particularly its enterprise networking, security, data center and cloud solutions. Add-On cyber security solutions will also hit it big in the market, according to De Jesus.
Although the company already set up its presence in Cebu to serve clients in the Visayas as well as in Mindanao, they are still looking for the possibility of expanding its operations in Davao.
A spin-off from Lamco International, one of the country’s leading IT distribution company, ANI was established as a separate entity in 2011. It started as an IT reseller. Now in its six years in operations, ANI has partnerships with technology organizations.