Veloxity published a new infographic, “Customer Care: 8 Tips to Keep Customers Happy”. Building on the concept that a successful business is dependent upon customer satisfaction, the infographic reveals data from Veloxity, which states that 89% of consumers chose a competitor after having a bad experience with a similar provider in the industry. The company has basic tips to help keep customers happy.
Tips on keeping customers happy, according to Veloxity, include listening to them. They should be addressed by name and in a language they understand (rather than business speak). Speaking without relating to them will not build the connection needed to maintain the customer’s trust.
The infographic recommends skipping the excuses when there are issues. The business should show it cares about customers and works hard to resolve problems and keep people happy. Another tip is to reward loyalty. Veloxity suggests offering deals encouraging customers to make another purchase and maintaining the same quality of service over time.
The company also stresses the importance of client feedback. Surveys, focus groups, and just simple questions are enough to get a glimpse of the sentiment outside the walls of the company. Being close to business operations often skews one’s point of view.
Trust is important as well. Companies should explain why there are any changes to policy or something that might cause inconvenience.
Kindness also keeps customers happy. Veloxity recommends always respecting the customer no matter what kind of issue comes up, which will contribute to loyalty. Keeping one’s promises does too; if a business remains honest it can be more successful at building relationships with its customers.
Lastly, perks are great, as rewards contribute to customers recalling a brand and wanting more from it. An example provided is the charging kiosk which allows people to keep their phones charged and stay focused on their business for longer.
“We all know a great product will get customers’ attention. Keeping customers happy is an ongoing process that requires, listening, being honest, rewarding, questioning, respecting, and communicating. The tips in our infographic reflect the basic principles we’ve found to ensure customers happiness,” said Lucky Popov, co-founder of Veloxity.