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Canon launches new models in IXUS range of compact cameras

Red IXUS 160

Canon has launched two new models in the IXUS range of compact cameras – the IXUS 170 and the IXUS 160.

Targeted at consumers, the new IXUS 170 and IXUS 160 feature high resolution of 20.0 megapixel CCD at a competitive price point. Exuding the IXUS signature style of elegance in simplicity, the new cameras are thoughtfully designed in sleek and streamlined form factor.

With ZoomPlus technology, anintuitive imaging technology which doubles the zoom range, the IXUS 170 and 160 with optical zooms of 12x and 8x respectively, will now be able to achieve a zoom range of up to 24x and 16x, respectively. Intuitive features such as Intelligent Image Stabilization (IS)on the IXUS 170and Smart Auto also enhance the fun and user-friendly experience, making photography a joy to rediscover.

Red IXUS 160

Red IXUS 160

Outstanding image quality accessible to all

Powered by Canon’s DIGIC 4+ image processor, the 20.0 megapixels 1/2.3-type CCD sensor on both cameras will produce high-resolution images,even where cropping is required. In addition, both cameras are capable of producing HD movie of high clarity in high definition resolution at a cinematic frame rate of 25p (frames per second).

Encased within attractive and slim designs, the IXUS 170 has a 12x zoom lens with a 25-300mm range while theIXUS 160 features an8x zoom lens with a range of 28-224mm.The IXUS 170 is versatile for wide group shots and close-ups of distant subjects. Despite the wide range of the zoom lens, the IXUS 170 is cleverly designed into a compact body, making it lightweight and conveniently pocket-sized.

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Seamless operations for simple joy in photography  

Consumers who enjoy taking pictures with minimal tweaking of settingswill be able to trust in the camera’s technology to detect the optimal settings, the ease in operation to simply point and shoot is paramount. Understanding the needs of this group of photographers, the IXUS 170 and IXUS 160 are designed to be intuitive and straightforward to use.

The IXUS 170is also equipped with the Intelligent IS technology, which instinctively corrects incidental movement while shooting to ensure image clarity.

Blue IXUS 170

Blue IXUS 170

The environment of the framed scene such as brightness, colors, depth etc. will be automatically analyzed with Smart Auto technology. Settings will then be adjusted to optimal levels to achieve the best image output. For example, when taking a shot of the sunset, the camera will emphasize the warm amber hue of the sky so subjects in the picture will be evenly exposed.

The IXUS 170 will be available in Black, Silver and Blue, while the IXUS 160 will feature in Black, White and Red.

Both models will be available in the market on mid-February 2015.

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Product Specifications

IXUS 170
Dimensions: Approx.  99.6 x 57.6 x 22.6mm
Weight: Approx. 141g (CIPA Compliant)
Lens: 12x optical zoom IS (24x ZoomPlus)
Focal length: 25-300mm (35mm equivalent)
Aperture: f/3.6-f/7.0
Image sensor: 20.0 mega-pixel 1/2.3 type CCD sensor
Imaging processor: DIGIC 4+
Maximum video quality:  HD (1280x x720) at 25 fps
LCD: 2.7” (approx. 230,000 dots)
Connectivity: USB
Battery type: NB-11LH

IXUS 160
Dimensions: Approx.  95.2 x 54.3 22.1m
Weight: Approx. 127g (CIPA compliant)
Lens: 8x optical zoom (16x ZoomPlus)
Focal length: 28-224mm (35mm equivalent)
Aperture: f/3.2-f/6.9
Image sensor: 20.0 mega-pixel 1/2.3 type CCD sensor
Imaging processor: DIGIC 4+
Maximum video quality:  HD (1280x x720) at 25 fps
LCD: 2.7” (approx. 230,000 dots)
Connectivity: USBBattery type: NB-11L

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