More than 2,000 runners took a step toward a healthier lifestyle today as they joined Takbo #ParaSaLife, Home Credit Philippines’ (HCPH) first-ever fun run. As the country’s leading consumer finance company, Home Credit continues its mission of supporting Filipinos—not just financially, but holistically—by promoting physical and mental well-being.
Held at Parqal in Aseana City, and organized in collaboration with WeKenRun, a running group led by renowned marathon coach Ken Mendola, the event featured 1K, 3K, 5K, and 10K categories, making it accessible to runners of all fitness levels.
Apart from the fun run participants and the Home Credit executives and team members, guests and personalities, including Lester Cruz, CEO of Singlife Philippines, also graced the event to support Home Credit’s drive for healthier lifestyles. Employees from Boltech and SM, along with valued event partners from Xiaomi, Park Access and Singlife, also joined the race.
Championing holistic wellness
“According to the World Health Organization (WHO), almost 38% of Filipinos are physically inactive, putting them at risk for lifestyle-related diseases. As the Filipinos’ trusted ally, not just in financial inclusion but in overall well-being, Home Credit is committed to encouraging communities to embrace a healthier lifestyle,” Petr Lukosz, HCPH Chief CRM Officer and 2x Ironman Philippines Champion said.
“Seeing people of all ages and backgrounds come together for this run is truly inspiring. At Home Credit, we believe that wellness is an essential part of living a fulfilling life. Takbo #ParaSaLife is more than just a race—it’s a movement that we hope will continue beyond today. We look forward to making this an annual tradition to encourage more people to prioritize their health,” he added.
A successful turnout and exciting rewards
The event welcomed Home Credit team members, first-time runners, and seasoned running enthusiasts, all united by a shared commitment to health and wellness. Participants received running shirts, race bibs, and loot bags from event partners, and finisher medals will also be shipped to them. Additionally, podium finishers in the 10K, 5K, and 3K categories took home exciting cash prizes—including a ₱10,000 grand prize for the fastest runner in the 10K distance.
Additionally, Home Credit and its partners made the event even more rewarding with exciting prizes, including gift certificates for ON Running Shoes and Suunto, Park Access vouchers, and smart home gadgets from Xiaomi. Podium finishers also took home insurance vouchers from Singlife—₱7,500, ₱5,000, and ₱2,500 for both male and female first placers of the 10KM, 5KM, and 3KM categories respectively. These winnings are just one of the many ways Takbo #ParaSaLife continues to champion holistic well-being while making every stride even more worthwhile.
Joma Unabia, a first-time fun run participant and 10K finisher, shared his excitement about joining Takbo #ParaSaLife. “This was my first time joining a fun run, and I never imagined I could complete the 10K category—but I did! It was such an incredible experience. Thanks to Home Credit, I got to challenge myself and achieve something I never thought possible. This event has inspired me to stay active, set bigger fitness goals, and make running a part of my lifestyle. I hope to join again next year and push myself even further!”
Looking Ahead
With the success of Takbo #ParaSaLife, Home Credit Philippines is already gearing up for next year’s edition—promising an even bigger, better, and more exciting event.
As WHO data highlights that nearly 40% of Filipinos remain physically inactive, initiatives like this serve as a vital reminder that small steps lead to big changes. Beyond financial empowerment, Home Credit remains committed to championing holistic well-being, ensuring that every Filipino can live their best, healthiest life—one run at a time.
This event would not have been possible without the support of Home Credit’s valued partners—WeKenRun, Aseana City, Parqal, Sip (Hydration Partner) and Sip Plus (Electrolytes), Singlife, Surge Lifestyle, Suunto, Xiaomi Philippines, Park Access (Official Nike Store Partner), Skintech, Dole, Silka, Corbridge, Oishi—who share the same commitment to promoting health and well-being. Their support helped make Takbo #ParaSaLife a truly memorable and rewarding experience for all participants.
