Epson expanded its EcoTank printer range with the L3550, L5590, L8050, and L18050 models. This range of printers aims to provide an efficient and affordable alternative to laser printing by incorporating innovative solutions to produce superior quality printouts, and compact design into the line-up. This printer range also underscores the company’s sustainable innovations as they are powered by Epson’s Heat-Free Technology which removes heat from the ink ejection process and results in a printer that consumes less power compared to laser printers in the market.
In a GfK Asia survey[1] of 2,864 business printer users in Southeast Asia, the results showed that 98% prefer Epson EcoTank for business. Users point to sustainable technology, superior quality printouts, and low running cost as factors when considering buying a business printer. Other key considerations revealed in the survey also include ease of maintenance and reliability of the printer.
“It comes as no surprise that printer users value quality prints and low running cost. We also know that more users are environmentally conscious these days. It is our belief that the new printer line-up addresses the top concerns of both home and business printer users and can be a staple of the sustainable office of the future,” said Noelle Gonzalez, Head of Marketing Division at Epson Philippines.
Epson has also promised to bring users’ vision to life with home projectors, the EH-TW6250 and EH-LS800B. Epson remained the No. 1 projector brand worldwide for 21 years running, and its new home projector line-up will help elevate home entertainment with its vivid image quality and technology, allowing users to enhance their at-home visual experiences.
[1]Based on the ‘Understanding Consumer Reaction to Epson EcoTank Printers’ survey conducted by GfK Asia Pte Ltd in May 2022. The survey was conducted using online methodology, among
2,864 business printer users, employed in organizations with at least 50 employees, across these Southeast Asian markets: Singapore, Thailand, Malaysia, Philippines, Indonesia and Vietnam.
1. Applicable to EcoTank L6400 series, L15140, L15150 and Monochrome series printers.
2. Applicable to 003 ink bottles (page yield of up to 7,500 in colour)
