Sabre Corporation announced that Philippine Airlines (PAL) will use AirVision Commercial Analytics. This new solution simplifies and enables consistent decision making across several commercial planning divisions by bringing all the data to one place and in real-time.
From left: Rakesh Narayanan, Regional Director for Sabre Airline Solutions South East Asia; Mr. Bautista, President and Chief Operating Officer of PAL Holdings; Dasha Kuksenko, vice president and general manager for Sabre Airline Solutions APAC
When airlines collect data, they are challenged with deriving insights from the data. Commercial Analytics delivers actionable insights to make more informed decisions. In today’s environment, it is critical that all commercial departments draw from the same information. This drives consistent actions across the sales, revenue management, pricing and partnership departments to maximize revenue opportunities.
Commercial Analytics will help PAL optimize revenue per passenger instead of the historically used revenue per seat model. This solution analyzes historical and future revenue trends through integrated air fare, ancillary product, and partner revenue metrics with predictive intelligence. This is the only solution in the market that can measure the impact of passenger behavior.
Commercial Analytics solves business challenges through a combination of intuitive role based user experience, analytics and integrated data through the rest of the Sabre portfolio. It can also integrate with multiple reservation systems making Commercial Analytics a key part of Sabre’s suite of data and analytic solutions.
