Tech-enabled logistics company Ninja Van Philippines has started the roll out of a newly rebranded fleet covering over 200 trucks nationwide in line with its strengthened commitment to continuously innovate and scale its operations with business-to-business (B2B) logistics solutions.
Ninja Van’s fleet of trucks play a critical role in supporting Ninja Restock which enables less-than-truckload (LTL) freight and inter-island deliveries nationwide. The trucks are used to restock stores as frequently as they need, and with the cost optimization that comes with having smaller, more frequent drops instead of traditional full truckload shipments.
The bold red design of the trucks now prominently features Ninja Van’s recognizable logo and the company’s suite of logistics services including Ninja Dash, Ninja Fulfillment, and Ninja Restock. The eye-catching visuals not only enhance brand visibility but also communicate Ninja Van’s dedication to deliver tailored logistics solutions to businesses across the country.
Close to a thousand different vehicles make up Ninja Van Philippines’ operational fleet. This includes the trucks which have already been updated with the bold new design. Within the next few months, more than a hundred trucks will be rebranded, further expanding the visibility of Ninja Van’s services.
“The rebranding of our trucks is not just about a fresh look. It represents the way we move forward with the businesses that we help grow through our B2B logistics solutions,” said Sabina Lopez-Vergara, Ninja Van’s Chief Commercial Officer in the Philippines and Regional Head of Marketing. “With more rebranded trucks in the coming months, we are reinforcing our role as a trusted logistics partner for businesses across the country,” added Lopez-Vergara.
