Bossjob, the chat-first career platform for professional hiring in Southeast Asia (SEA), showcased its innovative Artificial Intelligence (AI)-driven solutions for small and medium enterprises (SMEs) at the National Retail Conference Expo (NRCE) 2024.
NRCE, the largest and longest-running retail event in the Philippines, organized by the Philippine Retailers Association (PRA), celebrates 30 years of shaping the retail industry. This year’s theme, “Retail Today, Empowering Tomorrow,” reflects Bossjob’s mission to empower businesses in today’s evolving job market. The platform’s innovative tools are designed to help small retailers embrace digital transformation and streamline their hiring operations.
With over 99% of businesses in the Philippines classified as SMEs, talent acquisition remains a challenge. Moreover, 89% of Filipino business leaders recognize the critical role AI plays in maintaining competitiveness. Bossjob’s AI-driven platform directly addresses these needs by optimizing recruitment processes and providing valuable career opportunities to job seekers.
“Businesses need to adapt quickly as the digital landscape is fast-evolving. Our participation at this year’s NRCE is a key opportunity for SMEs to experience firsthand how AI can simplify recruitment, enhance candidate matching, and increase visibility to job seekers. By leveraging AI, we help businesses find the right talent faster, make smarter hiring decisions, and stay competitive in an increasingly challenging market,” said Kimberly Chen, Country Manager of Bossjob.
During the two-day event, Bossjob offered a free subscription to its platform, allowing SMEs and retailers to experience advanced AI-driven tools for talent discovery and hiring at no initial cost. With direct chat and AI-matching capabilities, Bossjob connects employers with ideal candidates efficiently, reducing information asymmetry and accelerating recruitment.
Bossjob offers SMEs a modern recruitment platform as legacy hiring websites become outdated and fail to meet the current demand for cost-effective hiring solutions. Many companies still rely on headhunters, but with commission rates typically ranging from 20-30% of a hire’s annual salary, this can be financially challenging for SMEs. By incorporating AI, Bossjob aims to optimize the hiring process, enabling SMEs to efficiently find top talent with affordable pricing and a user-friendly app interface.
Since its inception in 2018, the Philippine-born recruitment platform has been at the forefront of leveraging AI and advanced technologies to transform professional hiring. By integrating direct chat and AI-matching capabilities, Bossjob effectively connects suitable candidates with employers, enhancing the recruitment process.
Last year, over 80% of job seekers on the Bossjob platform initiated chats with employers, resulting in an impressive employer response rate of 70% and a successful matching rate of approximately 50%. These high engagement levels underscore the platform’s effectiveness in enhancing talent prospects for small businesses.
Currently, Bossjob is used by more than 10,000 companies in the Philippines, with over 4 million active users. With a growing presence in Asia, including the Philippines, Singapore, Japan, Indonesia, and Hong Kong, Bossjob aims to reach over 30 million users in SEA by 2026.
