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CHERRY PH announces product expansion, welcomes Mariel Rodriguez-Padilla as new brand ambassador

Cherry Philippines is now offering a range of IoT products that can transform a regular home into a smart home such as smart locks, smart cameras, and smart lightings and electrical and other smart appliances; home and living devices including robotic vacuum and air purifier; kitchen equipment; health and wellness devices; pet essentials, and smart TVs and devices for entertainment.

CHERRY Philippines, maker of local budget-friendly mobile phone brand CHERRY, has expanded its product lines to include not only smartphones but also Internet-of-Things (IoT) systems and home-related products. 

This was announced in a recent Cherry event by Michelle Ngu-Cinco, chief operating officer at Cherry Philippines, who said, “it is our commitment to improve the lives of every Filipino household through our smart products. After all, Cherry is about convenience, security, and making our lives easier in just a click.”

Agnes Conopio, PR and CSR head at Cherry Philippines, notes that Cherry products promote a smart way of living by helping Filipinos to become more efficient and productive.

“We offer different solutions which provide convenience, comfort, and accessibility that drive every aspect of our mission. Cherry intends to simplify the day-to-day lives of every Filipino household,” said Conopio.

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One of the important features of Cherry products is that all of these are equipped with Cherry IoT Solutions app for users to have easy control with just a touch of a screen or click from a device. Cherry’s IoT products are Wi-Fi-enabled so users can connect to the Internet and operate from a smartphone.

Users of Cherry’s IoT products can experience its latest technology designed to simplify processes, and can help raise the level of productivity, comfort, security, and convenience of users.

During the event, it was officially announced that actress and host Mariel Rodriguez-Padilla is Cherry’s newest brand ambassador who shares that Cherry’s lineup of products that she is using enhances her living experience. She recommended some Cherry products, and described how a particular Cherry product can be beneficial to users.

Padilla, who is a hands-on mother and wife to her family, can represent Cherry Philippines’ mission and purpose, and experience the convenience of using Cherry IoT products and other home devices.

“I’ve always been part of the Cherry family, and it’s just so nice to see them evolve, making our lives more comfortable, more convenient with all their products,” said Padilla.

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