Infinix, a leading technology brand operating in over 40 countries worldwide, recently announced it has exceeded sales targets in Southeast Asia (SEA) and enjoyed a strong performance in December. Throughout the month, sales have increased in the laptop sector on e-commerce sites throughout key SEA markets during the 12.12 sale.
In the Philippines, the INBOOK X1 hit the number two spot in the computer & laptop category on Shopee with a huge 73.5% rating on a full 5 score. Driven by its affordable pricing and competitive spec, INBOOK X1 bested brands like ROG, HP and Acer despite being the newcomer in the said category. This came as a surprise as Infinix launched its first laptop product only last October in the Philippines.
Another key highlight from the sale was from Indonesia and Thailand. JDID in Indonesia got the number one top-selling laptop brand on Lazada during the 12.12 sale thanks to increased exposure and stock levels. Thailand was also another smash hit for the Infinix INBOOK X1 on JDC reaching the number one top-selling brand in the computer category during the 12.12 sale as the Infinix brand continues to grow in the country becoming renowned as a top-quality brand bring delivering powerful laptops at attainable price points.
“Sales performance during the 12.12 sale in the SEA region has been incredible and we’re extremely happy with the result. The Infinix brand is growing rapidly with the great success of the INBOOK X1 and it’s clear to Infinix that customers in the region have a strong appetite for our products. Off the back of these amazing results, Infinix plans to continue to develop our market position within SEA and bring more new and exciting products at truly attainable price points to customers in the region,” Joseph Cernitchez, Infinix Philippines PR Manager.
Consumers in the SEA region can expect to see fresh and exciting products from Infinix coming in 2022. Infinix pays particular attention to consumers in Southeast Asia and values their support taking the Infinix brand to new heights and bounds. The AIOT industry is heating up and SEA will benefit from top-quality & attainably priced technology coming soon. at performance in this 11.11 and is expected to continue to perform outstandingly in the SEA region. Stay tuned to Infinix’s social media channels for future updates.