Today’s car consumers have become more discerning and sophisticated when it comes to their preferences. The SUV has become a popular choice for Filipino buyers over the years, thanks to its versatility, practicality, driving performance, and value for money.
Launched last year, the Ford Territory made its presence felt in the small SUV category as a feature-packed vehicle that combines design, technology and functionality to offer a new driving experience to young professionals and starting families. Since then, the Ford Territory has garnered an impressive following among SUV buyers, which led to the formation of an online community composed of customers, enthusiasts, and fans – the Ford Territory Club Philippines or FTCP.
Founded in July 2020, the FTCP is a Facebook group composed of over 11,000 members, many of whom are owners of the Ford Territory. The online group allows members to share their experiences in buying, owning, and driving a Territory. One of the most discussed group topics is #Carflex, where members post photos of their Ford Territory. Group admins also introduce various contests with prizes up for grabs, as well as upload polls for members to answer, to create and sustain engagement.
In a recent poll, FTCP members were asked about their five (5) favorite Ford Territory features. These 5 features are as follows:
1. Panoramic Moonroof
The Panoramic Moonroof is a nifty feature that takes the driver and passenger experience to the next level. It allows natural light into the cabin with the simple press of a button and can be accessed whether you’re sitting up front or in the back.
2. 360-Degree Around View Monitor
Gain complete visibility on your surroundings with the Territory’s 360-Degree Around
View Monitor. This is a true gamechanger when driving at low speed or backing up, offering a safer and more convenient driving experience.
3. Blind Spot Information System
Blind Spot Information System (BLIS) alerts the driver when a vehicle is detected alongside and difficult to see in a blind spot. When a vehicle is detected, drivers are alerted with an indicator light found in the side view mirror.
4. 10-inch Infotainment System
The Territory is equipped with an intuitive 10-inch in-vehicle infotainment system that
lets you control the vehicle’s audio, air conditioning system, ambient lightning, settings, and many more with ease and convenience.
5. Apple Carplay and Android Auto Compatibility
Drivers can effortlessly connect and display their smartphone information on the Territory’s touchscreen through its Apple Carplay and Android Auto compatibility. Simply connect via Bluetooth and gain easy access to your favorite apps.
“Whether it’s your daily commute, essential travels, work or personal errands, or a leisure trip with the family, you can definitely own every driving moment with the Ford Territory with features that make it a comfortable and fun to drive SUV,” says Patrick Manigbas, marketing director, Ford Philippines.
