The online gambling industry is ever-changing and always adapting to new technologies and the demands of their wagering audience. As competition among businesses becomes stronger than ever, rival betting companies are continually on the lookout for the next big thing in technology to lure in customers and set themselves apart from others in the industry.
The association between technology and gambling has grown stronger at a rapid rate over the last decade – here are some of the key ways in which online gambling companies are utilizing technology.
Virtual reality is one technological area that has been eagerly pursued for some time now and it’s already making its way into the gambling industry, with gamblers able to feel like they’re really playing games like roulette. Casinos and online slot games have reinvented themselves to provide punters with a virtual gaming environment, but there is a much wider scope for this technology. From immersive online betting to virtual reality sports such as poker and sports, there are bigger things to come from virtual reality over the coming years for betting firms.
Traditional casino players aren’t as exciting to the modern-day player, so casinos have had to find new ways to entice their target audience. Skill-based games have been one way to achieve just that and have been making waves in locations such as Las Vegas, as well as in online casinos, and look set to become even more popular in the future.
The future of technology is mobile and online gambling is no different – people want to be able to access sites on the go, wherever they are, and online casinos are racing to offer the best user experience for their customers when it comes to mobile gambling. The world of mobile is only set to increase as time goes on, so online gambling companies will be competing to provide players with better graphics and a more immersive gaming experience.
Sports are popular the world over and it’s a huge industry, so when sports and gambling come together, there are endless opportunities for companies to make a profit. Live in-play betting has a limit because of when sports are played but virtual sports use random number generators to create high-quality animated versions of the most popular sports. These are shorter versions of the real games and results in bettors not having to wait as long for the real thing to come along.
By 2020, it’s believed that gesture recognition will be worth around $18 billion and while much of this will be related to the gaming industry, online gambling will certainly play an important role. From gesturing to fold at the poker table to spinning a roulette wheel, there are various ways in which players could make use of gesture recognition and as technology infiltrates the online gambling industry more as time passes, this is one area that companies will be looking to make use of for a more immersive user experience.