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ELECTRONICS

Samsung unveils The Frame TV

Samsung launched The Frame, which – when it is powered on – offers premium picture quality, while when not in use, becomes a customizable work of art where one can freely curate artwork and photos.

Samsung launched The Frame, which – when it is powered on – offers premium picture quality, while when not in use, becomes a customizable work of art where one can freely curate artwork and photos.

Through its Art Mode feature, Samsung The Frame can display any piece from the Samsung Collection, a built-in library of over 100 works by artists commissioned and hand-selected by the tech giant. There are options in 10 different categories, including wildlife, landscapes, drawings, digital art and still life. The Frame also has an Art Store for an unlimited access to a plethora of collections. One can also opt to upload personal images, and customize its display with a variety of layouts and filters using a smartphone.

Samsung The Frame has a brightness sensor that allows the screen to adjust to ambient lighting. It also comes with wooden frame bezel that can be attached to the TV. This customizable frame is available in White, Walnut, and Beige Wood. Moreover, it is furnished with Samsung’s No Gap Wall Mount system, which positions the TV flush against the wall, and Samsung’s Invisible Connection Cable for a clean setup that is free of cables.

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