TCL announced the QUHD (Quad Ultra High Definition) line of TVs, which is equipped with Quantum Dot Photoluminescence Technology that provides an IDP (intelligent display process) that balances color and clarity and HDR Premium 1500 Technology that heightens contrast. There are QUHD models that offer Black Crystal Display, which reduces glare; and Wide Color Enhancer Plus to create vibrant colors and intensified shades.
QUHD TV also offers the following: Dolby Digital system for its audio, Smart Volume that controls audio levels and allows automatic volume and adjustment, and a built-in Subwoofer for a cinema-like experience.
According to Amor Joaquin-Golifardo, brand marketing manager at TCL, QUHD is a “complete entertainment package” with its GoLive application that collects live content from TV stations around the world; and online content, from Youtube to Netflix, to watch online series and videos on TV.
TCL is now the third biggest TV brand, cornering 12.1% of the market as of July this year.
For its 35th anniversary, TCL unveiled its anniversary raffle promo “Cool Deals Hot Wheels,” where two Toyota Wigos are at stake. Every single receipt purchase of participating TCL TV products from October 15, 2106 to January 15, 2017 entitles customers to one raffle coupon. The first raffle draw for October 5, 2016 – November 30 entries is on December 14, 2016, while the second draw for December 1, 2015 – January 15, 2017 entries is on January 27, 2017.
