OPPO targets budget market with three new smartphones

Posted on May 15 2015 - 2:05pm by Reynaldo Vicente

China-based OPPO, the company that was first to make a smartphone with an automated swivel camera, expanded anew its lineup of mobile devices with three new smartphones, namely the OPPO Joy Plus, OPPO Neo 5 and the OPPO R1x.

Among the trio, OPPO Joy Plus is the most budget-friendly with a selling price of Php4,990. Available in white and blue colors, the phone sports a 3-megapixel rear camera and 0.3-megapixel front camera, and runs on Color OS 2.0 which is based on Android 4.4. Color OS 2.0 brings screen-off gestures and gesture screenshots, providing users with a faster and more convenient user experience.

The Joy Plus

The Joy Plus

Joy Plus boasts a double exposure feature where two images can be overlapped to transform photography into art; and can capture different moods and emotional states using its Beautify Mode. It also has a Plug-In platform so users can customize their photography to meet their needs.

Powered by a 1.3GHz processor, Joy Plus has a 4GB of storage for photos, videos, and other applications, and a 1GB RAM. The device sports a 4-inch display with a resolution of 480 x 800-pixel, with dual SIM slots and energized by a1700mAh Li-Ion battery.

Joy Plus features the new generation Pure Image 2.0+ that when taking photos, it adjusts the white balance, brightness, auto-focus, face recognition along with other variables to produce the best shot on the go.

Neo 5

Next is the OPPO Neo 5, which is considered affordable at P7,990. Also available in white and blue, the Neo 5 comes with an 8-megapixel rear camera and 2-megapixel front camera, and powered by a 1.3GHz Quad-core CPU on top of 8GB of memory and 1GB of RAM, and 2000mAh battery.

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Having 480 x 854-pixel of resolution, the device’s 4.50-inch display is comfortable to hold and use. Its ultra-sensitive touch screen is scratch-resistant and can be used even if the user’s hands are gloved or wet.

Neo 5

The Neo 5

Like Joy Plus, Neo 5 also runs on Android 4.4-based Color OS 2.0 and has Beautify Mode, Pure Image 2.0+, and Double exposure features.

With Neo 5, a user can shoot photos while using the audio capabilities to record personal comments or messages when capturing each shot. And with its Screen-off Gesture 2.0, one can activate his mobile phone or launch an app with a gesture.

OPPO R1x

The OPPO R1x is the real stunner among the three with its eye-catching back panel. Available in white and black, the handset sports a Qualcomm Snapdragon 615 Octa-core processor and runs on Android 4.4-based Color OS 2.0.

Priced at Php15,990, R1x is packed with a 13-megapixel rear camera and 5-megapixel front camera, 2GB of RAM and 16GB of internal memory with an optional slot for up to 128GB additional storage. It also has a dual SIM slot and a 2420mAh capacity battery.

The device is equipped with a thinner and lighter high-definition screen which measures 5-inch and has a resolution of 720 x 1280-pixel. Its aluminum-magnesium alloy frame weighs in at only 130 grams and has a thinner body at 6.8mm for ease of use.

R1x also has Beautify Mode, Pure Image 2.0+, Double Exposure and After Focus features.

R1x

R1x

 

About the Author

REYNALDO “Rey” R. VICENTE’s career experience involves mostly research in publishing companies. He previously held the position of Research and Events Director of Media G8way Corp., publisher of Computerworld Philippines (CWP), PC World Philippines, and IT Resource. He also handled events organized for CWP. Prior to this, he was a Research Head of a business publication. Now as co-publisher of Upgrade Magazine, Rey also serves as Managing Editor. Rey finished his bachelor’s degree majoring in Economics at the University of Santo Tomas.

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