{"id":9866,"date":"2015-08-12T13:49:39","date_gmt":"2015-08-12T05:49:39","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=9866"},"modified":"2015-08-12T13:49:39","modified_gmt":"2015-08-12T05:49:39","slug":"cypress-thine-introduce-usb-3-0-camera-reference-design-kit","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2015\/08\/12\/cypress-thine-introduce-usb-3-0-camera-reference-design-kit\/","title":{"rendered":"Cypress, THine introduce &#8216;USB 3.0 Camera Reference Design Kit&#8217;"},"content":{"rendered":"<p><strong>Cypress Semiconductor Corp. and THine Electronics Inc. introduced the industry&#8217;s fastest USB 3.0 camera reference design kit with 13-megapixel resolution at 21 frames per second. The new Ascella design kit is based on Cypress&#8217;s <a href=\"http:\/\/www.cypress.com\/cx3\" target=\"_blank\" rel=\"nofollow\">EZ-USB\u00a0CX3 USB 3.0 camera controller<\/a> and THine&#8217;s <a href=\"http:\/\/www.thine.co.jp\/en\/products\/num_details\/THP7312.html\" target=\"_blank\" rel=\"nofollow\">THP7312 image signal processor<\/a> (ISP). With optimized firmware, a software development kit, reference circuit schematics and related materials, the kit accelerates customers&#8217; time-to-market without expensive initial costs for developing camera firmware. The kit delivers high-resolution performance and advanced functions such as auto-focus and live video streaming for a broad range of consumer, industrial, medical, educational and automotive applications.<\/strong><\/p>\n<p><a href=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2015\/08\/Cypress.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-9867\" src=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2015\/08\/Cypress.jpg\" alt=\"Cypress\" width=\"620\" height=\"429\" srcset=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2015\/08\/Cypress.jpg 620w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2015\/08\/Cypress-300x208.jpg 300w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>The <a href=\"http:\/\/www.e-consystems.com\/Cypress-CX3-THine-ISP-13MP-RDK.asp\" target=\"_blank\" rel=\"nofollow\">Ascella USB 3.0 Camera Reference Design Kit<\/a> is available through e-con Systems, a leading product design services company specializing in advanced camera solutions.<\/p>\n<p>Cypress&#8217;s CX3 adds SuperSpeed USB connectivity to any image sensor that is compliant with the MIPI Camera Serial Interface 2 (CSI-2) standard, and THine&#8217;s THP7312 ISP supports high-resolution performance up to 16 megapixels with throughput and low power consumption. The reference design kit by Cypress and THine enables plug-and-play operation and includes firmware optimized for all USB camera functions, shortening development time and reducing engineering costs. Developers can use this smart reference design kit as a production-ready final product and can also utilize it as a development tool for high-resolution camera systems.<\/p>\n<p>&#8220;The Ascella reference design kit leverages Cypress&#8217;s programmable USB 3.0 controller, our expertise in USB system designs and THine&#8217;s advanced image signal processing technology,&#8221; said <span class=\"xn-person\">Mark Fu<\/span>, senior marketing director of the USB 3.0 product line at Cypress. &#8220;It provides a compelling demonstration of using 5-Gbps SuperSpeed USB technology in camera and imaging applications.&#8221;<\/p>\n<p>&#8220;This kit absolutely brings designers of higher-resolution applications an effective solution to drastically shorten development time with optimized firmware and widely-applicable USB interface technology,&#8221; said <span class=\"xn-person\">Kazutaka Nogami<\/span>, president and CEO of THine.<\/p>\n<p>&#8220;We are witnessing increasing demand for high-resolution, high-framerate cameras with USB 3.0 interface for a wide range of applications,&#8221; said <span class=\"xn-person\">Ashok Babu<\/span>, president of e-con Systems. &#8220;This new Ascella reference design kit, with a powerful combination of THine&#8217;s sophisticated ISP and Cypress&#8217;s CX3 USB 3.0 camera controller, provides the right platform for meeting these requirements&#8221;.<\/p>\n<p><b><\/b>The Cypress and THine Ascella USB 3.0 reference design kit addresses wide-ranging camera applications in consumer electronics, notebook\/tablet PCs, as well as\u00a0 industrial, medical, machine-vision and educational usages. It also targets microscopes, copiers, document scanners, gaming consoles, TV conference systems and other imaging systems.<\/p>\n<p><b><\/b>Additional features of the Ascella USB 3.0 Camera Reference Design Kit include: support for auto-focus, auto-exposure, auto-white-balance and the ability to select from 20 picture resolutions; support for streaming of live video at 4K with 30 fps and 1080p with 60 fps; and support for tuning functions through USB Video Class Control and extensions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The new Ascella design kit is based on Cypress&#8217;s EZ-USB CX3 USB 3.0 camera controller and THine&#8217;s THP7312 image signal processor (ISP). With optimized firmware, a software development kit, reference circuit schematics and related materials, the kit accelerates customers&#8217; time-to-market without expensive initial costs for developing camera firmware. The kit delivers high-resolution performance and advanced functions such as auto-focus and live video streaming for a broad range of consumer, industrial, medical, educational and automotive applications.<\/p>\n","protected":false},"author":6,"featured_media":9867,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[3335,3336,3337],"class_list":["post-9866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines","tag-ascella-usb-3-0-camera-reference-design-kit","tag-cypress","tag-thine"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/9866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=9866"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/9866\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/9867"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=9866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=9866"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=9866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}