{"id":62983,"date":"2024-04-30T10:19:00","date_gmt":"2024-04-30T02:19:00","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=62983"},"modified":"2024-04-29T13:13:20","modified_gmt":"2024-04-29T05:13:20","slug":"apple-launches-made-for-business-in-select-stores-around-the-world","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2024\/04\/30\/apple-launches-made-for-business-in-select-stores-around-the-world\/","title":{"rendered":"Apple launches ‘Made for Business’ in select stores around the world"},"content":{"rendered":"\n

Beginning in May, a special Today at Apple series titled \u201cMade for Business<\/a>\u201d will offer small business owners and entrepreneurs free opportunities to learn how Apple products and services can support their growth and success. <\/strong><\/p>\n\n\n\n

Led by small business owners, the sessions will highlight how these organizations have used Apple products such as iPhone, iPad, and Mac \u2014 along with resources such as Apple Business Connect, Apple Business Essentials, and Tap to Pay on iPhone \u2014 to build their businesses, reach customers in new ways, and push their organizations forward.<\/p>\n\n\n\n

\u201cAt Apple, we know small businesses are the backbone of local communities, which is why we are constantly innovating to help at every stage of their growth,\u201d said Deirdre O\u2019Brien, Apple\u2019s senior vice president of Retail. \u201cOur retail stores provide only-at-Apple experiences such as community and education sessions, free Today at Apple programming, and ongoing support from in-store experts who help small businesses find the perfect technology to supercharge their work.\u201d<\/p>\n\n\n\n

\"An<\/a><\/figure>\n\n\n\n

\u201cMade for Business\u201d Programming<\/strong><\/h2>\n\n\n\n

Kicking off during National Small Business Week in the U.S., Today at Apple will offer six \u201cMade for Business\u201d sessions throughout May in Chicago, Miami, New York, San Francisco, and Washington, D.C., with ongoing programming in select stores around the world throughout the year. Led by small business owners with diverse and unique stories, the sessions will highlight how Apple products and services have powered their businesses\u2019 success.<\/p>\n\n\n\n

One of those businesses is Washington, D.C.-based Mozzeria, a Deaf-owned pizzeria founded with a mission to provide customers with a warm, memorable, and visually captivating experience of Deaf culture. During the session at Apple Carnegie Library, Theodore Miller, Mozzeria\u2019s director of National Operations, will demonstrate how the restaurant\u2019s staff leverages Apple\u2019s accessibility features to help break down barriers and empower the business.<\/p>\n\n\n\n

\"iPhone<\/a><\/figure>\n\n\n\n

\u201cTo build a truly inclusive and community-driven business, we must focus on putting people first. That means adapting our technology and practices to be more accessible. Apple\u2019s innovations have been key in helping us boost efficiency and connect with customers,\u201d said Miller. \u201cWhether it\u2019s using Dictation on iPhone or iPad for speech to text in the Notes app, or enabling Live Captions for phone calls, Apple\u2019s tools help bridge communication gaps and set higher standards for businesses in today\u2019s fast-paced world.\u201d<\/p>\n\n\n\n

Resources for Businesses<\/strong><\/h2>\n\n\n\n

In Apple Store locations, dedicated business teams, known as Business Pros and Business Experts, are available to support small businesses at every stage of their growth. Whether a business owner is looking to learn which products and services are right for their team, or interested in expanding their use of Apple\u2019s tools, Business Pros can help curate personalized solutions, facilitate easy purchasing and shipping, and help small businesses get set up with Apple resources, including:<\/p>\n\n\n\n