{"id":5248,"date":"2014-06-16T13:26:57","date_gmt":"2014-06-16T05:26:57","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=5248"},"modified":"2014-06-16T14:11:53","modified_gmt":"2014-06-16T06:11:53","slug":"ph-companies-may-now-easily-enhance-online-presence-china-baidu","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2014\/06\/16\/ph-companies-may-now-easily-enhance-online-presence-china-baidu\/","title":{"rendered":"PH companies may now easily enhance online presence in China through Baidu"},"content":{"rendered":"<p>Baidu, the world\u2019s leading Chinese search engine and developer of PC, Web and mobile products, has appointed ihub China &#8211; a newly formed Digital Agency arm of ihub Media headquartered in Singapore as an authorised reseller for its online marketing services in 14 countries across Asia, covering all Southeast Asian countries, India, Sri Lanka and Maldives.<\/p>\n<p>With ihub China\u2019s regional expertise and presence, advertizers will be able to access Baidu\u2019s suite of online products and more easily enter the fast-growing China market.<\/p>\n<div id=\"attachment_5250\" style=\"width: 650px\" class=\"wp-caption aligncenter\"><a href=\"http:\/\/www.baidu.com\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-5250\" class=\"size-large wp-image-5250\" src=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo-1024x768.jpg\" alt=\"The Baidu Website\" width=\"640\" height=\"480\" srcset=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo-1024x768.jpg 1024w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo-300x225.jpg 300w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo-600x450.jpg 600w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo-210x158.jpg 210w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo-390x293.jpg 390w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2014\/06\/photo.jpg 2048w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><p id=\"caption-attachment-5250\" class=\"wp-caption-text\">The Baidu Website<\/p><\/div>\n<p>Presently, Baidu dominates 72% of China\u2019s search engine market share, and holds a market value of over USD$50 Billion. Advertising on Baidu is thus an ideal online marketing solution for brands looking to enhance their online presence and sales in the Chinese market.<\/p>\n<p>\u201cThe growth rate in China is exhilarating; people in China are increasingly affluent, and are looking for new ways to get goods and services in off-markets. These are exciting times, and we\u2019re confident that our partnership with ihub will help extend our footprint with advertisers across Asia,\u201d said Paul Chen, General Manager of Baidu Thailand.<\/p>\n<p>\u201cChina\u2019s digital landscape is distinct, complex, and requires specific skill sets necessary to scale. With market knowledge and an extensive coverage in Asia, we feel very confident that this partnership will be a win-win for both Baidu and advertisers. We are delighted with this privileged opportunity, and are ready to provide localised support in full force for advertisers looking to foray into the China market.\u201d said George Foo, COO of ihub.<\/p>\n<p>ihub China will bring its experience in performance-based search and direct-response digital campaigns to the Baidu platform, offering a full suite of services including contextual ads based on search queries, user behaviour-based display placement and more.<\/p>\n<p>ihub China is authorised to resell Baidu\u2019s online marketing services in the following countries: Singapore, Thailand, Malaysia, Indonesia, Philippines, Vietnam, Laos, Cambodia, Myanmar, East Timor, Brunei and India, Sri Lanka and Maldives.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Philippine advertisers will be able to access Baidu\u2019s suite of online products and more easily enter the fast-growing China market.<\/p>\n","protected":false},"author":6,"featured_media":5250,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[1723,1724,1725],"class_list":["post-5248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","tag-baidu","tag-ihub","tag-online-marketing-services"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/5248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=5248"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/5248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/5250"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=5248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=5248"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=5248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}