{"id":51869,"date":"2022-10-13T07:40:00","date_gmt":"2022-10-12T23:40:00","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=51869"},"modified":"2022-10-10T11:41:36","modified_gmt":"2022-10-10T03:41:36","slug":"filipino-athletes-campaign-for-mental-resilience-social-inclusion-sports-devt-with-pldt-smart","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2022\/10\/13\/filipino-athletes-campaign-for-mental-resilience-social-inclusion-sports-devt-with-pldt-smart\/","title":{"rendered":"Filipino athletes campaign for mental resilience, social inclusion, sports dev&#8217;t with PLDT, Smart"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>To help strengthen the link between mental wellness and social inclusion in sports enabled by technology among Filipinos, PLDT Inc. and its wireless unit Smart Communications, Inc. (Smart) are tapping a fresh set of Filipino athletes to support its #BetterToday advocacy on digital wellness, in time for the celebration of World Mental Health Day on October 10.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In partnership with the MVP Sports Foundation (MVPSF) and Football for Humanity (FFH), PLDT and Smart are organizing this year\u2019s Better Today: Power Move Project, which features a series of videos called \u201cBetter Today Conversations\u201d featuring Filipino athletes and young sports personalities from PLDT High Speed Hitters, Smart Omega, TNT Tropang Giga, Philippine Azkals, Philippine Women\u2019s National Football Team, among others.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cWe believe sports can help create a more mentally resilient community. We want to share a message anchored on a deep sense of community and camaraderie \u2013 and more importantly, a message of hope: that you are not alone. Because with a community that supports one another, nobody is left behind,\u201d said Jude Turcuato, Head of Sports at PLDT and Smart, and Executive Director at MVPSF.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A fundamental part of the telco\u2019s advocacy on digital wellness, the Better Today: Power Move Project reached almost 1.2 million users and over 15.6 million record views on its maiden run last year.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cBy linking our sports advocacy to the #BetterToday program through the Power Move Project, we hope to educate more Filipinos about empathy, inclusion, and values that we can learn from sports as we navigate a digital world,\u201d added Turcuato.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This year\u2019s Power Move Project will also launch Safe Spaces at Play, where athletes-advocates will be joining kids and coaches for a day of football drills and play together with FFH.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThe youth today is very engaged, and hyperconnected because of the internet and social media. Through this project, we hope to promote a safe space online and offline for them and introduce football and game-based strategies to develop their values and mental fortitude through sports,\u201d said Belle Tiongco, VP and co-founder at Football for Humanity.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through the #BetterToday initiative, PLDT and Smart seek to uplift and improve the overall digital wellness of Filipinos, underscoring the commitment of PLDT and Smart to the UN Sustainable Development Goals #3: Good Health and Well-Being.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Catch the Power Move Project on Better Today\u2019s Facebook and Instagram.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A fundamental part of the telco\u2019s advocacy on digital wellness, the Better Today: Power Move Project reached almost 1.2 million users and over 15.6 million record views on its maiden run last year.<\/p>\n","protected":false},"author":6,"featured_media":45489,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[2550,379,343],"class_list":["post-51869","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines","tag-corporate-social-responsibility","tag-pldt","tag-smart-communications"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/51869","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=51869"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/51869\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/45489"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=51869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=51869"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=51869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}