{"id":39114,"date":"2020-06-18T19:59:00","date_gmt":"2020-06-18T11:59:00","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=39114"},"modified":"2020-06-18T20:08:10","modified_gmt":"2020-06-18T12:08:10","slug":"acronis-hires-steven-mcchesney-as-chief-marketing-officer","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2020\/06\/18\/acronis-hires-steven-mcchesney-as-chief-marketing-officer\/","title":{"rendered":"Acronis hires Steven McChesney as chief marketing officer"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Acronis, a global player in cyber protection, announced the appointment of Steven McChesney as its Chief Marketing Officer. <\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">An industry veteran with more than 30 years of technology marketing experience, McChesney previously held leadership positions at renowned F5 Networks, Druva, and Visio. In his new role, McChesney will help Acronis build awareness around the importance of cyber protection, while focusing on the overall marketing strategy for the Swiss-Singaporean company.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While IDC\u2019s revised forecast predicts a 5.1% decline in worldwide IT spending in 2020, it demonstrates the growing enterprise demand for cloud services around the world. Aligned with market predictions, McChesney\u2019s area of focus will be accelerating the transition of Classic (on-premises) to Cloud business and the acquisition and enablement of service providers. McChesney is building on the success of Acronis Cyber Protect, the company\u2019s game-changing cyber protection solution that provides users with a unique, AI-enhanced integration of backup, anti-malware, and security management. This market-leading solution eliminates the security gaps that exist with patchwork, multi-vendor solutions and enables service providers and customers to manage and secure data through a unified management interface.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;\u201cSteven McChesney brings strong leadership skills and a wealth of experience to our company. In this role, he will help to extend our global leadership in cyber protection and bring Acronis\u2019 marketing to the next level,\u201d said Acronis Founder and CEO Serguei \u201cSB\u201d Beloussov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">McChesney has extensive experience in the fields of technology marketing, sales, and business development, and most recently held the position of VP of Global Marketing for F5 Networks. Prior to that role, he held various positions at F5, Druva, and Visio \u2013 and his tenure at Midisoft and Egghead Software, as well as his experience serving clients while at multiple agencies, brings valuable insights in driving demand at scale. Having the expertise in traditional, digital, and partner marketing will help McChesney dramatically improve company efficiency and will further accelerate Acronis&#8217; development as a world-leading marketing organization.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cI look forward to working closely with the Acronis team on the expansion of a new industry category \u2013 cyber protection. It\u2019s clear that traditional backup practices are no longer sufficient, making cyber protection necessary. As Acronis\u2019 Chief Marketing Officer, I plan to grow the industry\u2019s knowledge of this revolutionary approach,\u201d said McChesney.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Acronis, a global player in cyber protection, announced the appointment of Steven McChesney as its Chief Marketing Officer. <\/p>\n","protected":false},"author":6,"featured_media":39116,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[6662,7001,1589,2883,203,1481,495,54,2103,53,4100,7181],"class_list":["post-39114","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines","tag-acronis","tag-acronis-international","tag-cyber-security","tag-cyberattacks","tag-cybercrime","tag-cybersecurity","tag-cybersecurity-and-cybercrime","tag-security","tag-security-breach","tag-security-risk-management","tag-security-solutions","tag-steven-mcchesney"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/39114","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=39114"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/39114\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/39116"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=39114"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=39114"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=39114"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}