{"id":34310,"date":"2019-02-01T10:12:27","date_gmt":"2019-02-01T02:12:27","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=34310"},"modified":"2019-02-01T10:12:29","modified_gmt":"2019-02-01T02:12:29","slug":"hotel-sogo-to-invest-in-mobile-apps-for-ios-and-android-devices","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2019\/02\/01\/hotel-sogo-to-invest-in-mobile-apps-for-ios-and-android-devices\/","title":{"rendered":"Hotel Sogo to invest in mobile apps for iOS and Android devices"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Hotel Sogo, the largest hotel chain in the Philippines, will invest in mobile applications for iOS and Android devices so guests can have the luxury of making mobile bookings and room reservations in an hour.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cOur target is to be the first hotel to\nhave a mobile application that can accept accommodation in an hour. If you\u2019ll\nnotice, all hotels have 24-hour reservations, or maybe a minimum of 12 hours\nbut our target is to have reservations in an hour,\u201d said Sue Geminiano,\nmarketing manager at Global Comfort Group Corporation<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Geminiano said innovation in their\noperations is a continuing process. The company is also planning to use solar\npanels and have started offering Wi-Fi Internet access, a centralized 24-hour\nGuest Assistance SMS Center where guests from any branch can communicate their\nconcerns through text and get immediate action. These technologies are part of\ntheir commitments to improve their services to customers, and achieve its\ntarget of having a 100% occupancy rate.&nbsp;&nbsp;&nbsp;\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As come-ons to let customers patronize\nthe hotel and its services, promotional activities were offered to customers.\nThey make the guest\u2019s stay in the hotel affordable with five-star hotel service\nby offering discounts. The hotel offers a lifetime Hotel Sogo card which offers\n22% discount on stay awhile rates, 10% in all other room rates and 10% for food\nand beverage.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hotel Sogo merchandise items such as\nkey chains and ball pens can be used as discount item when shown in the front\ndesk. Users of these items are offered 22% discount for stay awhile rates, 10%\nin other room rates and 10% for food and beverage. Other promotional activities\ninclude Mother\u2019s and Father\u2019s Day, Rainy Day and the Fingerprint mo, Discount\nmo! where fingerprints of guests will be saved and can be used to get a 22% discount\nfor stay awhile rates. These promos are applied to all Hotel Sogo branches,\nexcept for new branches which include Timog, Alabang, Molino and those that\nwill be built in Mindanao Avenue and in Davao. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hotel Sogo, which started in 1993 with\nits first branch located at the LRT Monumento, is also looking to expand its\noperations in the country by establishing additional branches inside and\noutside Metro Manila. The hotel currently has 39 branches nationwide.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIn 2015, we have 35 branches and now,\nwe have the latest and the 39<sup>th<\/sup> branch in Timog. In two years time,\nwe had four branches and we\u2019re opening up another two branches soon. In 2020,\nwe\u2019re planning to have 55 to 60 branches,\u201d claims Geminiano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Finally, Hotel Sogo is not all\nbusiness. It also extends its service to the community through the Doctors on\nWheels (DOW) Program that focuses on providing free medical consultations,\nlaboratory examinations and medications to under-served communities throughout\nthe Philippines.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hotel Sogo, which started in 1993 with its first branch located at the LRT Monumento, is also looking to expand its operations in the country by establishing additional branches inside and outside Metro Manila. The hotel currently has 39 branches nationwide.<\/p>\n","protected":false},"author":4,"featured_media":34311,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9,19],"tags":[3361,6601,303],"class_list":["post-34310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apps","category-headlines","tag-android","tag-hotel-sogo","tag-ios-2"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/34310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=34310"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/34310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/34311"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=34310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=34310"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=34310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}