{"id":30288,"date":"2017-11-29T09:39:17","date_gmt":"2017-11-29T01:39:17","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=30288"},"modified":"2017-11-29T21:00:56","modified_gmt":"2017-11-29T13:00:56","slug":"asus-partners-with-operation-smile-philippines-for-csr-effort","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2017\/11\/29\/asus-partners-with-operation-smile-philippines-for-csr-effort\/","title":{"rendered":"ASUS Philippines partners with Operation Smile Philippines for CSR effort"},"content":{"rendered":"<p class=\"yiv8152102973ydp52b4523ayiv4372367269MsoNormal\"><strong>ASUS Philippines strengthened its partnership with Operation Smile Philippines at the launch of the ZenFone 4 Series. In line with its tagline,<i>\u00a0&#8220;We Love Selfie &amp; Wefie,\u201d\u00a0<\/i>the campaign was entitled\u00a0#4theSmile, which wishes to bring smiles to Filipinos who are affected by cleft lips and cleft palates by using selfies and wefies as a donation.<\/strong><u><\/u><u><\/u><\/p>\n<p><a href=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2017\/11\/Asus.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-30290\" src=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2017\/11\/Asus.jpg\" alt=\"\" width=\"620\" height=\"474\" srcset=\"http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2017\/11\/Asus.jpg 620w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2017\/11\/Asus-300x229.jpg 300w, http:\/\/www.upgrademag.com\/web\/wp-content\/uploads\/2017\/11\/Asus-64x50.jpg 64w\" sizes=\"auto, (max-width: 620px) 100vw, 620px\" \/><\/a><\/p>\n<p class=\"yiv8152102973ydp52b4523ayiv4372367269MsoNormal\">Beginning with the ZenFone 4 series, then expanding the\u00a0#4theSmile\u00a0campaign to the whole of the ZenFone family, and subsequently to every selfie and wefie taken, each selfie and wefie with the titular hashtag posted publicly on social media gets a peso donation that will support a medical mission of Operation Smile Philippines.\u00a0<u><\/u><\/p>\n<p class=\"yiv8152102973ydp52b4523ayiv4372367269MsoNormal\">ASUS Philippines started with the\u00a0218 patients\u00a0in Iloilo city, which is the biggest and most crucial mission of Operation Smile Philippines in the last five years.<u><\/u><u><\/u><u><\/u>\u00a0This time around, beneficiaries of a\u00a0medical mission came from the QualiMed Hospital in Mundurriao, a healthcare facility founded by the Mercado General Hospital Inc. (MGHI) in partnership with Ayala Land Inc., in Iloilo City.<\/p>\n<p class=\"yiv8152102973ydp52b4523ayiv4372367269MsoNormal\">\u201cWhen the selfie phenomenon started, it was easily deemed done for vanity\u2019s sake. But here at ASUS Philippines, we believe differently. Our selfies and wefies are manifestations of self-love and love in general \u2013 and love is something to be shared with the rest of the world,\u201d said product marketer for ASUS ZenFones, Mike Santos. \u201cIt was difficult, but it was definitely an amazing and humbling journey \u2013 to begin change by starting with our ZenFones and to see it bear fruit now.\u201d<u><\/u><u><\/u><\/p>\n<p class=\"yiv8152102973ydp52b4523ayiv4372367269MsoNormal\">ASUS Philippines urges everyone to participate in the\u00a0#4theSmile\u00a0campaign as the partnership to raise\u00a01,300,000 selfies and wefies\u00a0until January 2018.<u><\/u><u><\/u><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ASUS Philippines urges everyone to participate in the\u00a0#4theSmile\u00a0campaign as the partnership to raise\u00a01,300,000 selfies and wefies\u00a0until January 2018.<\/p>\n","protected":false},"author":6,"featured_media":30290,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[72,645,1384,5631,5632],"class_list":["post-30288","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines","tag-asus","tag-csr","tag-mobile-phone","tag-operation-smile-philippines","tag-zenfone-4-series"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/30288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=30288"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/30288\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/30290"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=30288"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=30288"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=30288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}