{"id":22858,"date":"2016-06-09T19:46:05","date_gmt":"2016-06-09T11:46:05","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=22858"},"modified":"2018-06-29T05:06:10","modified_gmt":"2018-06-28T21:06:10","slug":"phl-ripe-analytics-says-anaplans-grant-halloran","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2016\/06\/09\/phl-ripe-analytics-says-anaplans-grant-halloran\/","title":{"rendered":"Phl ripe for analytics, says anaplan\u2019s Grant Halloran"},"content":{"rendered":"

SINGAPORE \u2013 The Philippines is ripe for analytics, said Grant Halloran, chief marketing officer of anaplan<\/a>, a company that combines \u201canalytics and planning\u201d and now considers the country as its \u201cfastest moving market in Asia and the Pacific.\u201d<\/strong><\/p>\n

\"anaplan\"<\/a><\/p>\n

A good business vision, said Halloran, is to bring analytics to people who do planning in businesses. \u201cTraditionally, this was thought to only be of merit when doing financial planning. But that process is long gone. Now, everybody is involved in planning,\u201d Halloran said. This is so that \u2013 as a case in point \u2013 \u201cthe CEOs become always aware with what\u2019s happening to the departments under them. Otherwise, a business ends up having departments that are disconnected to each other.\u201d<\/p>\n

This was also the point stressed by Serb Jodha, VP for marketing of anaplan. \u201cMost companies continue to have disconnected departments. For instance, sales forecast that the corporate planning team looks forward to having was once considered as relevant only when looking at possible revenues. What is not seen is how this actually also impacts on costs. Because of this, \u201cconnecting the numbers in the business is important,\u201d Jodha said.<\/p>\n

The goal for companies should be to \u201cconnect numbers\u201d so that businesses \u201ccan act on ripple effects,\u201d Halloran said. \u201cInstantaneous flow of numbers in businesses becomes a powerful tool.\u201d<\/p>\n

Since going commercial in 2014, anaplan now has over 120 apps in its app store, all attempting to offer services for this particular business need. Pricing is per user (i.e. standard, premium, and enterprise version).<\/p>\n

In the APAC region, the company now has over 20 partners, serving 65 clients.<\/p>\n

In the Philippines, major companies that already use analytics include JG Summit, San Miguel Corp., Jollibee, NutriAsia, General Electric and Del Monte.<\/p>\n

In the end, \u201cwe need to create empowerment into the business,\u201d Halloway said. And here, \u201canalytics is a step in the right direction.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

The Philippines is ripe for analytics, said Grant Halloran, chief marketing officer of anaplan, a company that combines \u201canalytics and planning\u201d and now considers the country as its \u201cfastest moving market in Asia and the Pacific.\u201d<\/p>\n","protected":false},"author":2,"featured_media":22859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16,19],"tags":[426,573,6154,107,4434,96],"class_list":["post-22858","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-biz-solutions","category-headlines","tag-analytics","tag-anaplan","tag-biz-solutions","tag-cloud","tag-grant-halloran","tag-technology"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/22858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=22858"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/22858\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/22859"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=22858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=22858"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=22858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}