{"id":20886,"date":"2015-11-24T18:13:05","date_gmt":"2015-11-24T10:13:05","guid":{"rendered":"http:\/\/www.upgrademag.com\/web\/?p=20886"},"modified":"2015-11-24T18:13:05","modified_gmt":"2015-11-24T10:13:05","slug":"pldt-home-grows-market-share-adds-3x-more-subscribers-in-q3","status":"publish","type":"post","link":"http:\/\/www.upgrademag.com\/web\/2015\/11\/24\/pldt-home-grows-market-share-adds-3x-more-subscribers-in-q3\/","title":{"rendered":"PLDT HOME grows market share, adds 3x more subscribers in Q3"},"content":{"rendered":"

Home digital services provider PLDT HOME announced that it continues to grow\u00a0its market share in fixed broadband, as the company now commands a market share of over 70% at the end of the third quarter of 2015, with subscriber numbers growing\u00a0three\u00a0times more than the nearest competitor.<\/span><\/strong><\/p>\n

\"PLDT<\/a>

PLDT VP and Home Marketing Director Gary Dujali talks about the new age of PLDT’s connected home vision with the launch of Fibr’s 1Gbps broadband<\/em><\/span><\/p><\/div>\n

PLDT HOME, a unit of telco and digital services provide PLDT, registered double-digit growth in digital services\u00a0such as the PLDT HOME\u00a0Telpad, the all-in-one tablet, landline and broadband,\u00a0the triple-play service where broadband and landline services are bundled with\u00a0Cignal\u00a0digital TV,\u00a0as well as\u00a0the home monitoring system\u00a0FamCam.<\/p>\n

\u201cPLDT HOME continues to strengthen its leadership with more digital services via the Connected Home,\u201d said\u00a0PLDT and Smart EVP and head of consumer business Ariel P.\u00a0Fermin. \u201cThe fixed line subscriber base reached about 2.3 million at the end of the third quarter of 2015, 54% of whom have fixed broadband subscriptions.\u201d<\/span>\u00a0<\/u><\/u><\/p>\n

At the start of the third quarter, PLDT HOME\u00a0announced its roster of content bundled with broadband subscription from \u00a0video-on-demand\u00a0provider\u00a0iflix\u00a0and Fox International Channels\u00a0to live HD channels from\u00a0Cignal. These services are believed to have helped exacerbate the growth of broadband subscription, along with strong activations program.<\/p>\n

PLDT HOME also launched the first and only\u00a0Quadplay, the bundling offer where mobile services are packaged with voice, data, and cable television, providing customers with connectivity everywhere. It is the mobile service that contains PLDT HOME DSL broadband, PLDT landline,\u00a0Cignal\u00a0Digital TV and Smart mobile.\u00a0<\/span>\u00a0<\/u><\/u><\/p>\n

Following a strong Q3 performance,\u00a0PLDT HOME introduced the\u00a0TVolution\u00a0stick\u2014a device that turns any HDMI-capable TV to a fully functional Windows computer, and more recently,\u00a0PLDT HOME\u00a0Fibr\u00a0rolled out speed boosts for all subscribers and broke new ground with the unveiling of the country\u2019s first 1\u00a0Gbps\u00a0broadband connection<\/span>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Home digital services provider PLDT HOME announced that it continues to grow its market share in fixed broadband, as the company now commands a market share of over 70% at the end of the third quarter of 2015, with subscriber numbers growing three times more than the nearest competitor.<\/p>\n","protected":false},"author":6,"featured_media":20887,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[19],"tags":[443,379,1606,3795],"class_list":["post-20886","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headlines","tag-cignal","tag-pldt","tag-pldt-home","tag-pldt-home-telpad"],"_links":{"self":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/20886","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/comments?post=20886"}],"version-history":[{"count":0,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/posts\/20886\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media\/20887"}],"wp:attachment":[{"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/media?parent=20886"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/categories?post=20886"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.upgrademag.com\/web\/wp-json\/wp\/v2\/tags?post=20886"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}